Homefront Chronicles

Home affordability has become an urgent issue in San Diego, California, and throughout the United States. Soaring home prices, combined with rising mortgage rates, have made homeownership increasingly unattainable—especially for first-time buyers. However, a key but often overlooked factor exacerbating the crisis is the growing influence of Wall Street-backed Real Estate Investment Trusts (REITs). San Diego, one of California’s most desirable cities, saw its median home price exceed $750,000 in 2023—far above the national average. Limited housing inventory, strong demand from tech and biotech professionals, and historically low interest rates over the past decade have contributed to this upward trend. However, institutional investors, particularly large REITs, have also played a significant role in driving prices higher. These firms, which oversee billions of dollars in real estate assets, frequently purchase single-family homes in bulk, outbidding local buyers with all-cash offers. By...

  In today’s fast-paced world, where people are often absorbed in their devices, meaningful moments are easily missed—opportunities for connection, spontaneous interactions, and simple eye contact have become rare. These moments of genuine human connection are irreplaceable, and no technology can replace the depth of face-to-face interaction. This idea resonates strongly in real estate, where true value lies not only in the properties but also in the relationships built through meaningful, authentic engagement. Realtors are not replaceable. As a real estate professional, I aim to provide clients with insightful guidance, empowering them with the knowledge necessary to make well-informed, confident decisions. This involves being more than just a transaction facilitator. It is about being a dedicated advocate for each client’s best interests. A few key components of this advocacy include understanding client needs, maintaining transparency, and offering expert guidance. Understanding...